Building an In-Platform Facebook Funnel

Building an In-Platform Facebook Funnel

Many advertisers today are looking for ways to create their sales funnels within platforms for several reasons. It helps reduce[…]

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Using the Facebook Campaign Budget Optimization Tool

A more recent addition to Facebook’s panoply of automation tactics is Budget Optimization. This feature frees advertisers from having to[…]

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What it Means to Provide Value as a Digital Marketer

What it Means to Provide Value as a Digital Marketer

Value. It’s a concept that we all understand in theory, and we have all certainly faced this question in our[…]

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